The Startup Guide To Growth
Scaling and growing a startup can be tricky (and sometimes mysterious). It requires leaders to have a breadth of knowledge on company-building strateg…
May 26th, 2021 |
23:27
Designing Your SaaS Company For Growth With Steve Boak
When startups think about growth, they often focus on product and sales, but what is commonly overlooked is the critical role design can play in customer adoption. Steve Boak, the VP of Product Design at Datadog, and Rico Mallozzi explore the role of design in a developer tool company, how design can be a contributor to product adoption and growth, why it's important to let customers experience the whole product and the role of design in a DevOps company. They also get into how you can be consistent yet provide customization within your product, and the future of enterprise tech UX.
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