Agency Nation Radio

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May 29th, 2018 | 17:32

How Loud Can Your Dedicated Marketing Get?

If you let someone do it full time, it can get as loud as you want.

However, if you constantly try to piece it together with extra time and occasional interest, there's a good chance you'll barely hear it.

A big part of the reason your marketing isn't making a sound is because you haven't been able to hire someone (with or without insurance experience) to fill it.

Much like everything else we do in the industry, we think anyone who hasn't "done the time" is no good for our business.

That's what I talk to Dani Kimble, of the O'Neil Group, about the volume she's current dealing with.

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