There's no editing and post production to worry about, instead you have to make the most of the moment.
No matter what happens, it will absolutely help you get your name out in front of the people you want hanging around your agency.
Live video might require a little extra work upfront, but it certainly can deliver a bunch of attention when it's happening.
That's what I wanted to give my buddy Richard Brown a call of Centennial Insurance Group to see how his live video efforts were coming?
P.S. Did you ever a think an insurance newsletter would use the word "Dynamic" to describe it.