It's definitely a difficult place to get to because just the idea of producing video consistently sounds daunting.
However, once you realize that all the power lies in starting instead of perfecting will have you never looking back.
The more efficient your process is the more you'll notice getting done, which will ultimately make the phone ring.
That's what I talk to Avery Moore, of ECI Insurance, about as she finally took her first step off the video ledge.