Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Dec 10th, 2020 | 53:01

71. On Air Wholesale Coaching with Berry Bissap: National Expansion, Shelf Space, and New SKUs

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Join Retail Ready® student Akua Kyerematen Nettey, the founder of Berry Bissap, for live, on-air wholesale coaching for her ready-to-drink refrigerated beverage line.

 

In today’s show, we discuss expanding cross-country, switching from a refrigerated product to a shelf-stable line (and the pros and cons of each!), and when to roll out new flavors for her brand. To find the full show notes & connect with Berry Bissap, click here. 

 

To hear more about the most common mistakes I see brands make (and how to avoid them!) plus learn the exact outline on how I work with brands in Retail Ready®, my online course for producers looking to increase their wholesale accounts, click here. You’ll get a free workbook to take notes, lots of tangible next steps for your brand, and an opportunity to learn more about working together. See you there!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Join Retail Ready® student Akua Kyerematen Nettey, the founder of Berry Bissap, for live, on-air wholesale coaching for her ready-to-drink refrigerated beverage line.

 

In today’s show, we discuss expanding cross-country, switching from a refrigerated product to a shelf-stable line (and the pros and cons of each!), and when to roll out new flavors for her brand. To find the full show notes & connect with Berry Bissap, click here. 

 

To hear more about the most common mistakes I see brands make (and how to avoid them!) plus learn the exact outline on how I work with brands in Retail Ready®, my online course for producers looking to increase their wholesale accounts, click here. You’ll get a free workbook to take notes, lots of tangible next steps for your brand, and an opportunity to learn more about working together. See you there!