Food Biz Wiz
142. [Original Recipe] How & Why to Show up for Racial Justice & Inclusion in the Packaged Products Industry, with DEI Consultant Jennifer Yepez-Blundell
Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.
Diversity, equity, and inclusion, or “DEI” is something that’s on many of our minds. But what even is its impact on brands and how do we start implementing it into our practices?
If you were wondering that, then you’re in luck! Today, we are revisiting episode 102 as the third episode of the Original Recipe series, where we use your top questions to hand-pick previously aired episodes, all presented with fresh insights from our Student Success Coordinator, Gabby.
In this episode, DEI consultant Jennifer Yepez-Blundell (formerly of Hella Social Impact) and I discussed
- Why should CPG brands care about DEI?
- Do consumers care about DEI?
- How working on DEI impacts your sales and customer base.
- How Hella Social Impact works with clients and how you can use their “Notice, Name, Dismantle” framework to create a strategy around being a more inclusive, just CPG business
To find out more about Hella Social Impact and how they work with clients, see the full show notes by clicking here.
If you finished listening by wondering how you can find a community of supporters around your food biz questions, you’ve got to join us in Retail Ready®, my online course, coaching & community for producers who are looking to increase their sales this year! Jump on our Retail Ready® waitlist to be the first to know when we open enrollment again, or choose the quickstart option on the waitlist confirmation page if you’re ready to join immediately! Click here to save your spot!
Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.
Diversity, equity, and inclusion, or “DEI” is something that’s on many of our minds. But what even is its impact on brands and how do we start implementing it into our practices?
If you were wondering that, then you’re in luck! Today, we are revisiting episode 102 as the third episode of the Original Recipe series, where we use your top questions to hand-pick previously aired episodes, all presented with fresh insights from our Student Success Coordinator, Gabby.
In this episode, DEI consultant Jennifer Yepez-Blundell (formerly of Hella Social Impact) and I discussed
- Why should CPG brands care about DEI?
- Do consumers care about DEI?
- How working on DEI impacts your sales and customer base.
- How Hella Social Impact works with clients and how you can use their “Notice, Name, Dismantle” framework to create a strategy around being a more inclusive, just CPG business
To find out more about Hella Social Impact and how they work with clients, see the full show notes by clicking here.
If you finished listening by wondering how you can find a community of supporters around your food biz questions, you’ve got to join us in Retail Ready®, my online course, coaching & community for producers who are looking to increase their sales this year! Jump on our Retail Ready® waitlist to be the first to know when we open enrollment again, or choose the quickstart option on the waitlist confirmation page if you’re ready to join immediately! Click here to save your spot!