Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Sep 30th, 2021 | 18:15

113. [4th Quarter Focus Series #3] How To Win Over Buyers & Increase Sales

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

In the third episode of our Fourth Quarter Focus Series, we're talking about nurturing your existing accounts. During the holiday season, it's crucial to ensure you're getting all of the sales that you can out of the shelves you're already on. In this week's show, I'll discuss:

 

  • The importance of nurturing your relationships to set up for sales success in the fourth quarter. 
  • The two audiences you'll focus on and how to nurture them.  
  • Why nurturing your accounts is a multipronged strategy. 

 

Click here for the full show notes and links to the two previous episodes in our mini-series. Are you enjoying this mini-series? I'd love to know your feedback, so send me a DM on Instagram @foodbizwiz, and let me know if you like this style where we take a larger topic and break it down into a series of shorter episodes.

 

If you’ve found value in the Food Biz Wiz podcast, you’re going to be blown away by Retail Ready, my online course for producers who are looking to increase their sales this year! Learn more about Retail Ready® here!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

In the third episode of our Fourth Quarter Focus Series, we're talking about nurturing your existing accounts. During the holiday season, it's crucial to ensure you're getting all of the sales that you can out of the shelves you're already on. In this week's show, I'll discuss:

 

  • The importance of nurturing your relationships to set up for sales success in the fourth quarter. 
  • The two audiences you'll focus on and how to nurture them.  
  • Why nurturing your accounts is a multipronged strategy. 

 

Click here for the full show notes and links to the two previous episodes in our mini-series. Are you enjoying this mini-series? I'd love to know your feedback, so send me a DM on Instagram @foodbizwiz, and let me know if you like this style where we take a larger topic and break it down into a series of shorter episodes.

 

If you’ve found value in the Food Biz Wiz podcast, you’re going to be blown away by Retail Ready, my online course for producers who are looking to increase their sales this year! Learn more about Retail Ready® here!