Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Jun 16th, 2022 | 35:55

150. [Original Recipe] Episode 40: Storytelling for Sales: using the power of storytelling to build your packaged food or beverage business with Adam Force

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

A well-crafted story can make the difference between apathy and commitment. Join my discussion with Adam Force, the founder of Change Creator, to hear more about how to leverage storytelling to drive sales for your food or beverage business.

In the episode, Adam shares:

  • What does storytelling have to do with your business
  • Why storytelling works to land sales over other hard marketing tactics
  • How to tell if you’re already using storytelling in your business, and what to do if you’re not
  • Why storytelling is a learned skill that we have to practice and hone, and how to do so

If you’ve ever wondered how to warm up those wholesale buyers and turn your online followers into raving fans - this episode will dive into that! Check out our full notes as well for Adam’s resources and how to check out Change Creator.

This episode is sponsored by our 100 Wholesale Buyer "No's" Workbook, where I walk you through 100 different ways the Buyer might turn down your product. Using this resource, you can prepare yourself to be READY to respond to these No's and turn them into Yes's! 

Get the free download here!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

A well-crafted story can make the difference between apathy and commitment. Join my discussion with Adam Force, the founder of Change Creator, to hear more about how to leverage storytelling to drive sales for your food or beverage business.

In the episode, Adam shares:

  • What does storytelling have to do with your business
  • Why storytelling works to land sales over other hard marketing tactics
  • How to tell if you’re already using storytelling in your business, and what to do if you’re not
  • Why storytelling is a learned skill that we have to practice and hone, and how to do so

If you’ve ever wondered how to warm up those wholesale buyers and turn your online followers into raving fans - this episode will dive into that! Check out our full notes as well for Adam’s resources and how to check out Change Creator.

This episode is sponsored by our 100 Wholesale Buyer "No's" Workbook, where I walk you through 100 different ways the Buyer might turn down your product. Using this resource, you can prepare yourself to be READY to respond to these No's and turn them into Yes's! 

Get the free download here!