Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Feb 16th, 2023 | 22:37

183. [Original Recipe] Last Minute Trade Show Planning: Prepping for Fancy Food, Expo West, and the GF Mercantile!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Food founders, Expo West 2023 is just around the corner. If you’re going, then you’re in luck! We’re re-sharing an episode on how to finalize your preparations in the last month before the show. Listen to hear Alli’s buyer scoop on…

 

  • What your biggest asset for trade shows is and how you can support your best asset
  • How simple samples can save you time, energy, and money
  • Why you DON’T need to be the first person to contact buyers after the show

 

Wizes, DM Alli on Instagram and let us know what tips you’ll be taking with you to those food shows! You can also join our conversations on food shows and more in the Food Biz Wiz Facebook group. Find both links at our full show notes here!

 

As mentioned in this episode, we’re offering a freebie workbook outlining 100 Buyer No’s. This workbook will walk you through preparing for any possible objection and guide you in crafting a rebuttal that lets buyers know you are READY to get on and sell off their shelf. It’s the perfect tool to have as you prepare for trade shows and pitches beyond. Find the free download here!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Food founders, Expo West 2023 is just around the corner. If you’re going, then you’re in luck! We’re re-sharing an episode on how to finalize your preparations in the last month before the show. Listen to hear Alli’s buyer scoop on…

 

  • What your biggest asset for trade shows is and how you can support your best asset
  • How simple samples can save you time, energy, and money
  • Why you DON’T need to be the first person to contact buyers after the show

 

Wizes, DM Alli on Instagram and let us know what tips you’ll be taking with you to those food shows! You can also join our conversations on food shows and more in the Food Biz Wiz Facebook group. Find both links at our full show notes here!

 

As mentioned in this episode, we’re offering a freebie workbook outlining 100 Buyer No’s. This workbook will walk you through preparing for any possible objection and guide you in crafting a rebuttal that lets buyers know you are READY to get on and sell off their shelf. It’s the perfect tool to have as you prepare for trade shows and pitches beyond. Find the free download here!