Food Biz Wiz
141. Behind The Scenes of MagicDates Stunning Rebrand
Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.
Refreshing your branding is a huge undertaking. There are so many considerations involved, from your brand’s story, to your physical packaging, to finding the right partners. That’s why we are thrilled to talk with Diana Jarrar, the founder of MagicBites (and a Retail Ready®student!), and Sam Laubach and Meghan Martin, the co-founders of Here and Now Creative, about the BEAUTIFUL rebrand they launched for MagicDates.
In this episode, we discuss:
- The WHY behind Diana’s decision to rebrand in the first place
- How she found the right design partners
- The steps in the rebranding process
- How Sam and Meghan guided Diana through the process
If you’d like to see our full notes and resources, to join us in our private Facebook group, or to connect with me on Instagram, click here for the full show notes!
This episode is sponsored by my Masterclass! Click here to watch our free masterclass on growing your food business and to understand exactly what we cover inside our course, coaching & community - plus how to join our second quarter cohort!
Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.
Refreshing your branding is a huge undertaking. There are so many considerations involved, from your brand’s story, to your physical packaging, to finding the right partners. That’s why we are thrilled to talk with Diana Jarrar, the founder of MagicBites (and a Retail Ready®student!), and Sam Laubach and Meghan Martin, the co-founders of Here and Now Creative, about the BEAUTIFUL rebrand they launched for MagicDates.
In this episode, we discuss:
- The WHY behind Diana’s decision to rebrand in the first place
- How she found the right design partners
- The steps in the rebranding process
- How Sam and Meghan guided Diana through the process
If you’d like to see our full notes and resources, to join us in our private Facebook group, or to connect with me on Instagram, click here for the full show notes!
This episode is sponsored by my Masterclass! Click here to watch our free masterclass on growing your food business and to understand exactly what we cover inside our course, coaching & community - plus how to join our second quarter cohort!