Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Oct 3rd, 2019 | 37:11

11. Is Amazon right for my brand?

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Join my favorite Amazon expert, Jennifer Kaylo Ruskin, for today’s episode as we talk all about whether or not Amazon is a viable channel for your brand. The food industry is changing rapidly, and with the rise of ecommerce, Amazon seems like a natural channel for most brands. But is it really? On today’s episode, Jennifer talks us through:

 

  1. Validating your brand on Amazon, and how to determine if you should list on their platform
  2. Her favorite resources for pulling data from Amazon, so you can make smart business decisions using this powerful channel
  3. Determining which of the MANY Amazon channels is right for your brand, and how to decide
  4. How to ship your items once you DO list your product on Amazon

 

Jennifer’s favorite tools that she mentioned on today’s show are: 

 

For detailed show notes as well as full contact information for Jennifer, click here. If you loved this episode, please leave me a review on your favorite podcast platform. Leaving a written review is the single most helpful thing that you can do to support this podcast, and I am eternally grateful when you take the time to support this show. Thank you! 

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

Join my favorite Amazon expert, Jennifer Kaylo Ruskin, for today’s episode as we talk all about whether or not Amazon is a viable channel for your brand. The food industry is changing rapidly, and with the rise of ecommerce, Amazon seems like a natural channel for most brands. But is it really? On today’s episode, Jennifer talks us through:

 

  1. Validating your brand on Amazon, and how to determine if you should list on their platform
  2. Her favorite resources for pulling data from Amazon, so you can make smart business decisions using this powerful channel
  3. Determining which of the MANY Amazon channels is right for your brand, and how to decide
  4. How to ship your items once you DO list your product on Amazon

 

Jennifer’s favorite tools that she mentioned on today’s show are: 

 

For detailed show notes as well as full contact information for Jennifer, click here. If you loved this episode, please leave me a review on your favorite podcast platform. Leaving a written review is the single most helpful thing that you can do to support this podcast, and I am eternally grateful when you take the time to support this show. Thank you!