Food Biz Wiz

Launching, growing, and scaling a packaged product in the food industry is daunting - from understanding production, incubator kitchens, and co-packin…
Feb 1st, 2024 | 56:42

230. Beyond Buzzwords: How Brands Can Start Supporting a More Equitable Industry

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

As we enter February and celebrate Black History Month with our Food Biz Wiz community, we are excited to revisit this episode with CPG industry veteran Sheryl O’Loughlin on how we can cultivate an inclusive CPG industry that supports Black futures and represents all of us! Sheryl is the co-founder of the JEDI (justice, equity, diversity and inclusion) Collaborative, the Women on Boards Project, former CEO of REBBL and Clif Bar and Company, and co-founder and former CEO Plum Organics.

 

In this episode, you’ll hear Sheryl and Alli discuss…

  • Why prioritizing just, equitable, and inclusive practices is critical to our industry 
  • What brands might be able to expect in their journey to becoming a brand that supports anti-racism, equity, and inclusivity
  • How Jedi Collaborative's work can support YOUR brand’s particular JEDI journey
  • And why these journeys are STILL important for brands who have small teams!

 

This episode is packed with important insights and we’d love to hear your takeaways. Connect with us through our Instagram or LinkedIn, which are both linked in our full show notes here. You can also find all the links mentioned in the episode there, too!

 

This episode is sponsored by our Retail Ready® Masterclass! As we put the first month of 2024 behind us, we want to make sure that the rest of your Q1 is armed with actionable tips from Alli on how to increase YOUR sales. Check out our Masterclass for these tips, plus hear more about joining us in Retail Ready®. Click here to sign up for a time to watch our Masterclass!

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

 

As we enter February and celebrate Black History Month with our Food Biz Wiz community, we are excited to revisit this episode with CPG industry veteran Sheryl O’Loughlin on how we can cultivate an inclusive CPG industry that supports Black futures and represents all of us! Sheryl is the co-founder of the JEDI (justice, equity, diversity and inclusion) Collaborative, the Women on Boards Project, former CEO of REBBL and Clif Bar and Company, and co-founder and former CEO Plum Organics.

 

In this episode, you’ll hear Sheryl and Alli discuss…

  • Why prioritizing just, equitable, and inclusive practices is critical to our industry 
  • What brands might be able to expect in their journey to becoming a brand that supports anti-racism, equity, and inclusivity
  • How Jedi Collaborative's work can support YOUR brand’s particular JEDI journey
  • And why these journeys are STILL important for brands who have small teams!

 

This episode is packed with important insights and we’d love to hear your takeaways. Connect with us through our Instagram or LinkedIn, which are both linked in our full show notes here. You can also find all the links mentioned in the episode there, too!

 

This episode is sponsored by our Retail Ready® Masterclass! As we put the first month of 2024 behind us, we want to make sure that the rest of your Q1 is armed with actionable tips from Alli on how to increase YOUR sales. Check out our Masterclass for these tips, plus hear more about joining us in Retail Ready®. Click here to sign up for a time to watch our Masterclass!